Hazelnut signature hot chocolate tasted great today. Simply yummy and the best from what I tried so far. An undeniable fact I should mention here is the beautiful lady at the counter who placed my order and made it an even more memorable experience. Her mesmerizing smile and attractive eyes make her any youth's dream and any poet's inspiration. I topped that list this morning (blushes). This isn't the first time I have fallen for them. No guesses why I am addicted to this place off late.
Anyways, Star Bucks has come up with an impressive maroon design with flying birds, deers and x-mas trees for their cups. Befittingly they left the cap white to complement this new do. Good idea. I am impressed !
I should also admit am a bit disappointed, in that, there are no more interesting stories printed behind their cups. I thought they made up for interesting blog posts and kept me going. A new excerpt or a small story for every new sip ( read as new cup of coffee ) is what made their coffee a different experience and their brand - a stand out one. Not that their brand equity will be damned or anything as such. They will still continue to have strangle hold and be numero uno for sure. It's only that fans like me will miss these li'l things.
Simple ideas and subtle execution is all it takes to put you on a different plane altogether, isn't it ? They have succeeded. Kudos !
Hmm... ! but you worry not. I will find new ways of escapism and still keep you interested in my blog. I am good at it ;) Trust me :) ...
PS: Oh, wait ! Isn't this X-mas season ? Hmm.... a justified change then. Either ways am fine, still.
